NARVALO. Air of change

Narvalo a startup born as a spinoff from the Politecnico di Milano and has entrusted us with the launch of its new project. Narwhal mask is a mask design to protect people from everyday urban pollution.

Our cities are polluted. It's a fact. And this is a negative thing. However, we wanted to try to tell the story behind this new product in a completely different way. We wanted to show solutions not problems, involving the user in a process of awareness of the quality of the air we breathe and that we all must stand together if we want things to change.

Creative Direction: Studio Nicama
Directed by: Studio Nicama
Copy: Ugo Testoni
Illustration: Stefano Piccardo
Language: ITA, UK

Below a short catchy clip showing all Narvalo's colors.